
Ecoustics Campaign
Ecoustics, my senior capstone project, was designed to provide individuals attending music festivals a more environmentally sustainable experience. The Ecoustics app was meant to serve as a resource to educate how to be and stay sustainable throughout the entire festival. Partnering directly with music festivals around the globe, Ecoustics would sponsor various sustainable and zero-waste initiatives across the grounds. The mobile app would be promoted along with the sponsored festivals, providing users with locations of nearest water bottle fill stations and trash, recycling, and compost bins on the grounds to properly dispose of items, guides for how to prepare to be sustainable for your upcoming festival, and tips on how to apply these initiatives in the user’s daily life.
In 2016, Eventbrite surveyed over 1,000 individuals in North America who had attended a festival in the past 12 months and found that 70% of individuals were aged 18-30 years old. Among this group of people, as well as others in attendance, approximately 110 tons of waste in generated at a typical three-day music festival. Ecoustics was created to educate festival goers within this age bracket on how much waste is being generated and how to practice being sustainable while attending their favorite festivals. Through this process, the goal was for festival goers to learn sustainable practices and be able to apply them in their daily lives away from the festival grounds.







